RESILI™ SERVICES
Join RESILI™ to receive your Business Health Assessment, a 65 question evaluation of your business’s strengths and weaknesses with recommendations to help focus your next steps, as well as a personalized learning plan curated with micro–learning courses on topics like social media marketing, accounting, and sales from the industry’s top publishers. RESILI™ also provides access to webinars, industry resources, and discounted services from select RESILI™ partners.
Our 65 question Business Health Assessment (BHA) quickly evaluates your business’s strengths and weaknesses and provides personalized recommendations to guide your next steps.
Most recently released online learning modules to help you with branding, marketing and other small business topics.
We will be hosting live classes on Zoom covering a variety of topics. Please visit our events page to register.
Featured Courses
Business Strategy: Fostering a Culture of Risk Taking
This course discusses how to create a workplace that openly promotes change, welcomes honest and productive discussions, sees failure as a necessary part of business success, and rewards and supports risk taking on a daily basis. It may seem counter-intuitive, but when you instill a continuous learning culture and growth mindset in your organization, failure can actually lead to success.
Business Strategy: Creating a Competitive Edge
This course discusses how defining your competitive edge, target market, and competition is the first step to gaining more market share in your industry or niche. We'll review how creating a competitive edge is an ongoing process, and you must continuously research, review, and revise these three factors. Defining and leveraging your unique competitive edge is a key to sustained market success.
Big Ideas for Small Business: Tips for Outsourcing
This course will show you how to determine if outsourcing is right for your business. You and the team you have hired to run your small business have too many jobs on the go, and you're all spending time focusing on tasks that do not align with your strengths. At what point should you consider outsourcing items, and how do you go about getting started? That's what this course will cover. We'll review a cost-benefit analysis to determine the need and then cover special tips to help you strategically outsource specific items that are weighing you down.
PROGRAM UPDATES
Boost With Facebook Course
November 15th, 2021
Set yourself up for success by learning how to market your business on social media. Get started with the basics, like telling your business story, understanding target audiences, setting goals and planning social media content on Facebook and Instagram.
Presented by Facebook
Adobe Licenses for Grant Awardees
September 1st, 2021
PayPal and AEO are thrilled to announce a collaboration with Adobe to provide PayPal Empowerment Grant Awardees with complimentary access to Adobe Creative Cloud and Acrobat Pro apps and services, this combination includes more than 20 creative apps.
PayPal, AEO, and Adobe look forward to supporting your business and seeing how these industry-leading creativity and document apps help power your creativity and business continuity as we all climb out of this difficult time!
GoDaddy Online Courses
March 20th, 2021
This 10 class program equips entrepreneurs in underserved communities with training, tools and peer networks to accelerate their journeys. Choose from lessons in branding, website design, SEO, e-commerce, email and social media marketing and web security.
Presented by GoDaddy.
Join us and take for the first class on branding.
RECORDED WEBINARS
Events
ABOUT RESILI™
AEO and PayPal have partnered with Deloitte, Facebook, Guidehouse, Mastercard, Qualtrics and GoDaddy to offer all awardees capacity-building programming that features business education webinars, coaching and network building opportunities designed to give business owners the tools they need to not only sustain, but grow their business.
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